Does your website hold up in the looks organized, or is it a chaotic mess? Does it pull in an audience or is your site design, cluttered and tough to navigate through? As a thriving business, the last point you want is to be guilty of Most Common Web Design Mistakes when launching an online presence.
While it comes to inadequate website design, it’s not so difficult to identify, with complex designs to messy visuals. Though there are other fairly common mistakes and flaws, that isn’t so simple to find. The certainty is, for the most part, you can continue without anyone ever telling you, so you may not even recognize.
Ideally, the most powerful websites provide:
- An ideal user-friendly experience,
- A uniform flow of targeted leads,
- And certainly, ongoing sales!
Most Common Web Design Mistakes that you should look out for when planning or maintaining your website.
Failing To Use Responsive Design
Since over 40% of a modern website, searches are conducted on tablet or smartphone. It is the reason having a website that can display properly on any devices is of paramount significance for businesses.
Nevertheless, recent surveys show that less than 17% of the world’s 0.876 bn websites have been designed with responsive web design. As Google started a search update that punishes non-responsive websites in mobile searches, this is a major problem for those who generate leads online.
Relying On A Free Website Builder
Many companies allow “drag-and-drop” website building wizards that claim to let users launch a new website in moments. The problem with such services is that each design facet includes dozens of lines to the backend code and makes the site loading slower. Over time, this can lead to serious performance problems and countless bugs.
If budget is the constraints, then you can think about purchasing a premium theme that already has the look and feel of your ideal website. There are a number of skilled dedicated developers in the market that can easily and cost-effectively customize a theme.
Poor Use Of Sidebar, Headers, And Footers
People often believe that heading areas, footers, and sidebars are designed only for advertisements. But, it’s a huge red flag when a webpage represents a high number of ads and banners, particularly when there’s light content to go along with it. These sections can be much better used for additional navigation in the site.
However, that’s doesn’t mean that it’s wrong to place a banner over the top of the page advertising a special promotion. This simply means to recognize the importance of design and balance throughout the site.
Not Obtaining Customer Information
While some sites may have a number of ad placements, other areas might spend countless hours and promoting dollars directing customers to their site, only to miss at capturing a sale or even a lead. The odds are completely against that dropped customer returning on their own, which means that even more revenue needs to be invested in retargeting campaigns or other approaches to get back the customer. Some organizations waste millions per year trapped in this vicious cycle without ever truly obtaining the consumer’s information.
This problem can be mainly eliminated by building a homepage opt-in offer that will engage your visitors. It can be something as simple as a prompt discount or free shipping on retail sites, while others may desire to offer an appealing freebie or a contest giveaway.
Not Keeping Website Updated
While the digital age has given us amazing modern technological advances, it has also initiated cybersecurity risks. That’s why keeping themes and plugins fully updated is necessary in modern times; it assures that every potential entry point is protected on your domain. The big news is that WordPress and many other popular website options can auto-update—as long as it’s properly configured to do so.
Another advice for solid website protection is to install real-time protection like iThemes Security or Wordfence, plus a CAPTCHA code to prevent automated attacks. Also, ask that users with administrative access use secure passwords and change them frequently.
No Analytics to Measure Performance
One of the Most Common Web Design Mistakes to avoid is not studying at important data behind a website’s use.
Finally, a decisive mistake in website design is not well set up the site’s analytics through Google Webmaster Tools or an alike program, or not using the analytics once it’s properly installed. The only way to precisely measure a website’s success is by drilling down into the data and seeing how visitors are navigating the website.
It allows you to immediately leverage tools that recognize badly performing pages, analyze significant conversion flows, and test banners and promotions in order to enhance the weaker facets and find the best choice. The most popular websites in the modern world are regularly testing, measuring results, and optimizing some more. It is the only way to continually increase and improve customer loyalty.
Here are some of our sleek and user-friendly quality designs you can review for your reference: https://www.zignuts.com/case-studies/