Filud - Digital Marketing Data Exploration and Visualisation

Project Team

2 members

Dedicated Codeigniter Developer, QA

About Client

Federation of Marketing

Dublin, Ireland


48 Weeks

In weeks or Months

Project Overview

Filud is a suite of tools for digital marketing and communications professionals, to speed up their data collection activities and improve their SEO efforts. The platform gives access to the most important data, in an easy to understand dashboard, 24 hours a day. Filud is a structured tool that allows digital marketers to save hours of work on both research and reporting.

Filud generates infographic like reports for analytics, PPC and social, competitors intelligence, and the SEO tools needed for a marketing agency to improve work-flow and increase customer happiness.

& Solution

Client started the project with other developers but they left a platform with many bugs. Client initially approached us to rebuild the platform from scratch. But we started by doing an analysis of the existing platform and determined it could be fixed without starting over. Then Zignuts led redevelopment by focusing on the proper implementation of APIs. Using PHP CodeIgniter, we connected it to databases such as Google Analytics and Facebook.

Next, we helped client to move the platform and the marketing website to AWS and installed a script that sends emails. Zignuts Technolab also brought in a graphic designer to redesign the dashboards.

Digital Marketing Visualisation

we used

  •  PHP
  • Codeigniter
  • HTML5
  •  CSS3
  • JavaScript
  • JQuery
  • JSON
  • MySQL-Workbench
  • Amazon AWS
  • Restful API’s

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